AIP 2018 Spring Festival Gala Dinner (Shanghai) was Grandly Held

Time:2018-01-19 From:

The Spring Festival Gala Dinner of the 7th All in Print China (AIP 2018) was grandly held in Shanghai on January 18, 2018. Ms. WANG Yanbin, President of The Printing Technology Association of China, Ms. CHANG Xiaoxia, General Manager of Beijing Keyin Media & Culture Co., Ltd., Mr. Heiko M. Stutzinger, Deputy General Manager of Messe Düsseldorf (Shanghai) Co., Ltd., and Mr. LI Xinli, President of Shanghai Printing Trade Association were present at the gala dinner. It gathered representatives from international associations like the NPES, the VDMA and domestic industrial associations as well as management of top suppliers in various fields including UP Group, GOSS, YOCO Shanghai, RICOH, FUJIFILM, KOMORI, SCREEN, SIEGWERK, TAIYO KIKAI, BASCH, Avery, OMET, Yuncheng Plate Making and CRON. Nearly 100 honored guests shared the development and up-to date news of AIP 2018.

Ms. CHANG Xiaoxia, General Manager of Beijing Keyin Media & Culture Co., Ltd. is the moderator of this meeting.

Ms. WANG Yanbin, President of The Printing Technology Association of China, delivered a gracious welcome speech on behalf of the organizers. She pointed out that AIP will aim at leading the development of the printing industry. The organizers, hand in hand with all industry colleagues, will build a platform for exchange and display to present a full picture of the development trend and innovation of the global printing industry. Guided by the State Administration of Press, Publication, Radio, Film and Television, the Printing Technology Association of China will contact press and publication bureaus, printing associations and industry branches in all provinces, regions and municipalities to make efforts for the success of the event.
 
President WANG Yanbin also mentioned that the World Print and Communication Forum Board Meeting and the Global Technology Summit Forum will be held concurrently with AIP to make visitors learn comprehensively the global trend and know the latest technology.
Mr. Heiko M. Stutzinger, Deputy General Manager of Messe Düsseldorf (Shanghai) Co., Ltd., made a speech as well. He said that, relying on the headquarter Messe Düsseldorf GmbH’s global promotional channels and networks, especially the resources of drupa, Messe Düsseldorf (Shanghai) will make greater and further efforts to make AIP an influential international event that promotes the cooperation in printing industry.
AIP has been hosted in Shanghai all the time since its establishment in 2003. As the co-organizer, Shanghai Printing Trade Association has given great supports to AIP’s development. President LI Xinli said in that, as the co-organizer of AIP, Shanghai Printing Trade Association will keep playing its role as an association to unite and join forces from all sides, give complete support to AIP, make visitors from the globe better understand the development of China’s printing industry, and seek new opportunities for exhibitors. 
Ms. Liu Yiping, General Manager of exhibition dept. of Beijing Keyin Media & Culture Co., Ltd. shared the preparation progress of the 7th All in Print China. Up till now, 760 enterprises have registered as exhibitors and the registered exhibition area has exceeded 100,000 square meters. Over 70% of booths have been arranged.
 
During October 24-28, 2018, the 7th All in Print China will present the theme of “Enter the Era of Intelligent Printing”. The scale will be upgraded again, occupying 9 halls of Shanghai New International Expo Center (SNIEC) and covering over 110,000 square meters. The event is expected to attract more than 1,000 exhibitors and 100,000 visitors from all over the world.
 
AIP 2018 will set up seven classic thematic pavilions: pavilions for digital pre-press, comprehensive printing, post-press converting, packaging equipment, ink & innovative materials, label industry and comprehensive equipment. In the mean time, three special display zones are added: flexible packaging zone, corrugated carton zone, and inkjet equipment zone. To present intelligent manufacturing and innovative S&T development in printing, the AIP organizers have planned three thematic display areas: “Innovation Factory” founded in 2016 which will gather web-to-print, green solution, AR/VR technology and 3D printing. A special innovative product zone is added in order to showcase innovative applications in the areas of label, digital printing, flexible packaging, inkjet and printing altogether, and show the greatest strength of applications in the printing industry. In addition to the Innovation Factory, Intelligent Factory and Customized Experience Pavilion thematic areas are specially designed to cover the whole industry chain, push forward implementation of innovation-driven development strategy and present deep integration of the Internet, big data, and artificial intelligence into the printing industry. 
 
Thanks to the AIP organizer’s quality resources and hard work, the promotion of AIP and exhibitors’ participation have been activated online and offline, within and outside of China. The organizing committee will make more efforts in such areas as exhibitor service, visitor organization, event communication and preparation for concurrent events, etc. It is expected that in the 10 months before the exhibition, the organizing committee will carry out extensive promotion by taking part in over 20 fairs and conferences, and exert all-round social influences through a full range of communicating channels like magazine column, E-news, mobile newspaper, WeChat, APP, report, show preview, etc. with the help from more than 60 domestic and foreign professional media and organizations.
 
In particular, the AIP organizers will apply the latest AR technology to make 3D display and promotion schemes, and enrich a full set of integrated solution of onsite demonstration + virtual exhibition on PC web + mobile match-making to be the first one to achieve a “never-ending” exhibition in the printing industry.
As the largest comprehensive printing exhibition across the globe in 2018, AIP has made enormous efforts in international promotion. Ms. Tracy Cui, Head of MarCom Industry Division of Messe Düsseldorf (Shanghai) Co., Ltd. introduced the overseas exhibitor recruitment, international visitor organization and global promotion of AIP in details. While maintaining the original effective channels, AIP 2018 will increase its media channels by 32% and global associations by 22%. It will influence key customers based on big data and via all mainstream social platforms, share resources with Mess Düsseldorf’s global exhibitions of its branches and agencies, and actively participate in key industry events all over the world.
The guests all spoke highly of the innovations and revolutions made by All in Print China since 2003. They think AIP not only makes special efforts in information spreading, user experience and exhibition services but also performance excellently in the trade match-making. The guests also provided some advices on All in Print China 2018 and expressed their expectation to make the exhibition better meet industry demands.
We believe that with supports from all industry colleagues, we will build up a grand event with higher quality for China’s printing industry in 2018!