“The Future of the Printing Business in the AI Era” Roadshow Successfully Held at STMK Trisakti Rawasari Campus, Jakarta on February 10, 2026!
Time：2026-03-26 From：
Jakarta, February 11, 2026 - Printpack Indonesia Magazine, in collaboration with STMK (Trisakti Media Communication College), held the Eduprint Seminar - Roadshow themed "INDONESIAN GRAFIKA SOCIETY GROUP: The Future of the Printing Business in the AI Era" at the STMK Trisakti Rawasari Campus in Jakarta on February 10, 2026.
This roadshow event stands as a prime example of how roadshows are becoming vital catalysts for industry development, providing a dynamic platform for knowledge exchange, collaboration, and innovation. As one of the sponsors of the roadshow, All in Print China attracted the attention of the attendees.
Key Speakers and Participants
The event featured a keynote speech by Prof. Dr. Purnomo Ananto, M.M, M.Pd, a professor of Education at Polimedia Kreatif Jakarta and former Director of the institution from 2018 - 2022. Other speakers included representatives from the PPGI (Indonesian Graphic Companies Association), STMK Trisakti, academia, a Chinese printing machine distributor, and a printing business operator. The moderator was Suhendra Marzs, founder and chief editor of Printpack Magazine Indonesia. Around 60 participants from diverse backgrounds such as academics, industry players, and media attended. The event was also available in a hybrid format via Zoom and live on social media. This diverse gathering highlights the roadshow's ability to bring together different stakeholders in the printing industry, fostering cross-sector communication and cooperation.
Purpose of the Event and Roadshow's Role in Industry Development
The workshop aimed to address concerns from printing entrepreneurs, graphic art distributors, and educators. These included the impact of direct selling by Chinese manufacturers in Indonesia, price wars affecting industry growth, AI technology development, and the lack of student interest in graphics - related courses. Roadshows like this one play a crucial role in industry development by creating a focused environment where these pressing issues can be openly discussed. They serve as a bridge between theory and practice, enabling participants to gain insights from experts and share their own experiences, which in turn helps in formulating effective strategies to overcome challenges and drive growth.
Main Insights from Prof. Purnomo's Presentation
Industry Transformation: As the industry goes digital, it is not entering a sunset period but moving into a new phase demanding higher speed, accuracy, and quality. This change is driven by both global technological trends and the need to boost competitiveness. Roadshows provide a timely platform to disseminate such transformative insights, helping industry players understand and adapt to the changing landscape.
Future Growth: The Indonesian printing business is predicted to grow significantly in 2026 and beyond, with digital printing and packaging as main drivers, growing at 6.9% - 14.9% annually. MSMEs, e - commerce, and personalization are key drivers, and the focus will shift to eco - friendly technologies, AI, and automation. Roadshows are instrumental in sharing these growth projections, inspiring confidence among industry participants and encouraging them to invest in new technologies and business models.
Human Resources: Competent human resources, including machine operators, graphic designers, customer service staff, and finishing personnel, are crucial. Qualified staff should handle production techniques, maintain quality, and provide prompt service to avoid losses. Roadshows offer an excellent opportunity to discuss human resource development strategies, such as updating university curricula to match industry needs, as highlighted in the subsequent panel discussion.
All in Print China's Debut at the Roadshow
Following the keynote, promotional video for sponsor All in Print China 2026 was shown. All in Print China, as one of the most influential printing exhibitions in Asia, made a significant appearance at this roadshow. Its presence not only added prestige to the event but also provided a glimpse into the latest trends and innovations in the global printing industry. By showcasing All in Print China at the roadshow, organizers were able to attract more attention from industry players, especially those interested in international cooperation and expanding their business horizons. It also served as a platform to promote the upcoming exhibition, encouraging participants to visit and explore new opportunities.